Privacy Policy
Last updated: October 11, 2026
Super Auto Rates (“we,” “us,” or “our”) operates www.superautorates.com, a free service that helps consumers compare auto insurance options. This policy explains what information we collect, how we use and share it, and the choices you have.
Information we collect
- Information you provide: ZIP code, vehicle details, insurance history, driving history, homeownership, gender, marital status, estimated credit range, date of birth, name, street address, email address, and phone number.
- Information collected automatically: IP address, browser and device type, pages visited, referring URL, and the date and time of your visit, collected through cookies and similar technologies.
- Consent records: the consent language you agreed to and when you agreed to it.
How we use information
- To match you with insurance providers, agents, and marketplaces that may offer you quotes.
- To contact you about insurance quotes and offers, consistent with the consent you provide.
- To operate, secure, and improve our website, and to prevent fraud.
- To comply with legal obligations.
How we share information
When you request quotes, we share the information you provide with insurance companies, agents, brokers, and insurance marketplace partners so they can present offers to you. These partners may contact you directly and use your information under their own privacy policies. We also share information with service providers that help us run the website (such as hosting and analytics), and when required by law.
Sharing your information with insurance partners in exchange for compensation may be considered a “sale” or “sharing” under some state privacy laws. You can opt out at any time on our Your Privacy Choices page.
Your choices
- Calls and texts: reply STOP to any text message, or ask any caller to stop contacting you.
- Email: use the unsubscribe link in any email.
- Opt out of sale or sharing: visit Your Privacy Choices.
- Cookies: you can block or delete cookies in your browser settings. We honor Global Privacy Control signals as an opt-out of sale or sharing.
Your privacy rights
Depending on where you live, you may have the right to know what personal information we hold about you, to request a copy, to correct it, to delete it, and to opt out of its sale or sharing. We will not discriminate against you for exercising these rights. To make a request, email contact@superautorates.com. We may need to verify your identity before completing your request.
Data retention and security
We keep personal information only as long as needed for the purposes described above or as required by law. We use reasonable administrative, technical, and physical safeguards, including encrypted connections, to protect your information, but no method of transmission or storage is completely secure.
Children
Our service is not directed to children under 16, and we do not knowingly collect their personal information.
Changes to this policy
We may update this policy from time to time. We will post the updated version on this page with a new “Last updated” date.
Contact us
Questions about this policy? Email contact@superautorates.com.